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Creative Services Since 1997

"Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art."

- William Bernbach


Excerpts: Catalogs

Viking Ocean Cruises

Viking Ocean Cruises
Over the last several years, KL Marketing Communications has provided content for Viking as the company — long celebrated for their river cruise brand — has rolled out their worldwide ocean cruises. We have written for multiple channels to support various marketing efforts: catalog, website, email, long-form destination profiles, pre-departure materials, onboard collateral and signage, […]

Guatemala: Soul of the Earth

Guatemala: Soul of the Earth
“Astounding archaeology. At the ruins of Tikal, 3,000 structures – temples, pyramids, tombs, ball courts – dot the 1,700-year-old site, once home to 100,000 Mayans. Yaxha rests on the shores of its namesake lake, slowly revealing its secrets to excavators still. These spectacular sites were home to an advanced society of priests, artisans, and astronomers, […]

Vermont Bicycling and Walking Vacations: Warm Winter Escapes

Vermont Bicycling and Walking Vacations: Warm Winter Escapes
“If you think warm-weather vacations need to wait until summertime, think again. While much of the U.S. bears the chill of winter, VBT’s top destinations offer their warm outdoor best – balmy breezes, rich cultural activities under sunlit skies, al fresco gourmet meals overlooking a lush valley. Best of all, you can experience “summer in […]